novrix
03 . AI and workflow automation

The capability most agencies don’t have.

n8n orchestration, agentic systems, and LLM-powered tooling, built into the marketing operations layer. Automating the work agencies still do by hand.

01 . Systems

Six categories of automation.

01

Reporting automation.

Weekly performance reviews assembled automatically from GA4, Google Ads, Meta, and CRM data. Pulled, formatted, and delivered without a human touching a spreadsheet.

02

Lead routing.

Inbound leads scored, routed, and synced into the CRM in real time. The lead that calls at 11pm reaches the right person, with full context, before they hang up.

03

Competitive intelligence.

Automated tracking of competitor ad creative, landing page changes, pricing moves, and review velocity. Surfaced weekly. Acted on immediately.

04

Creative production.

LLM-powered creative brief generation. Ad copy variants at scale. Landing page copy iteration. The variations a creative team would take a week to produce, generated and tested in a day.

05

Agentic SEO.

Multi-step content production pipelines orchestrated through n8n. Topic research, draft, fact-check, optimization, publication. Compounding content velocity without compounding headcount.

06

Custom internal tools.

The bespoke automation a marketing team usually can’t get from a SaaS product. Built per engagement, owned by the client.

02 . Stack

The tools underneath.

  • 01n8n. Self-hosted, owned, flexible.
  • 02OpenAI, Anthropic Claude, and other LLM APIs.
  • 03Custom integrations to Google Ads, Meta, GA4, BigQuery, Shopify, Zoho, HubSpot, Salesforce.
  • 04Headless CMS layer on Payload or Sanity for content workflows.

This work usually compounds quietly.

The reporting automation alone gives a marketing team six to ten hours a week back. The creative automation triples test velocity. The competitive intelligence catches moves you’d otherwise see in a quarterly review. Start with a thirty-minute call.